Keyword Research & CRO - Local SEO 2017 Complete Guide (P5)



Here I show you how to do keyword research for a local business with the GKWP (Google Keyword Planner) and keywordtool.io. I show you how to look for keywords that make sense instead of going for every keyword that has a search rate. We also use lsigraph to get semantic suggestions for our searches. I also show you how to look at you organic search results and eyeball what keywords you should actually rank for. We then go into search console and take existing searches that Patricia is showing up for and use those as keyword ideas for our site. Afterwards, we spend some time going into conversion rate optimization by seeing what on site issues we can fix which will improve our conversions and user experience.

Make sure to stick around for part 6!

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